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How Do I Improve My Google SEO Ranking

Isn’t it disappointing to see your website ranking on the lowest rank on a page that is not even in the top ten SERPs?  You may be trying hard and despite your continuous efforts, you are not achieving the desired results. This means that you are surely missing something. 

Well, everyone is interested in improving and seeing their website on the top of Google. But there is no shortcut or a magic button that someone can press and rank their website on #1. 

SEO is more of a long game consisting of some steps that you need to follow to get top search engine rankings. 

To improve your search engine rankings requires complete dedication, resourcefulness, creativity, and persistence. Google’s algorithms change regularly and one needs to understand these changes to manage their rankings. 

We understand that before getting the information about the steps, you must be more interested to know how long it will take to get on the top of the search engine result page. So, let’s start first with this. 

How Much Time Does It Take To Improve Google Search Engine Rankings? 

As it was mentioned earlier, SEO is a long game, thus, the important thing is knowing about what factors determine the ranking timings. SEO is not like other technologies such as coding and designing that once completed will not require any modifications unless you want it yourself. Google website ranking depends on google algorithms and we all know that its features are modified now and then. 

Search engine ranking position depends on various aspects such as content, skills, level of competition, budget, keywords, and what search engine optimization techniques you are using. 

Let’s assume that you are utilizing the optimized SEO techniques, then also it will depend on the keywords that you are using, the keyword search volume, and the competition on that keyword. For a low competitive keyword, it can take three-four months to rank on top of SERPs. And for a medium and high competitive keyword, it can take up to 8 to 10 months and sometimes more. 

Now let’s check out the five important ways to improve your Google SEO rankings: 

9 Ways To Improve My Google Seo Ranking

Following are the top 9 ways that need to be considered for getting your website to the top of google:

 

  • Structure your website properly
    In the end, what all matters is to increase our sales and get a high ROI. If your website is on the first page first rank of Google and does not have a well-structured and appealing website, users will leave. Yes, we all know that the secret of buying anything is attraction, and if you are unable to attract your viewers whereas your competitor does that successfully then Google will rank them up.
    So, make sure you fix the website errors, structure it properly, and use high-definition images and videos. Enhance your website users’ experience that lets them stay on the website for a long time and converts them into customers.

 

  • Understand Google ranking algorithms
    Many people skip this step as they think it is sufficient to understand Google algorithms once. But that’s not right. According to Moz, in the 2017-2018 session only there were 600-700 improvements in Google algorithms.
    Thus, it is essential to keep yourself updated and have knowledge about the recent updates. Therefore, if you want to maintain your top website search engine ranking, it is crucial to know and update everything accordingly.

 

  • Optimize website content
    Remember that Google’s mission is to organize the world’s information and make it universally accessible and useful. This is why it is important to have content on your website. But it is essential that you keep it unique, relevant, and of high quality. This can be a rank-boosting factor because Google bots crawl and index this type of content easily and quickly.

    Content is the most important On-Page SEO aspect and ranking factor. 

 

  • Optimize site and page speed
    One should consistently monitor the website speed for both mobile and desktop devices. Users will only visit your website if it takes some nanoseconds to load. The ideal site load time according to Google PageSpeed Insights is 2 to 3 seconds and if a website takes more than this time, users will click the back button.
    Whenever a page is loaded it also loads several other resources with it. To optimize site and page speed one can use compressed media files, enable browser caching, and must handle the CSS and Javascript files.

 

  • Make website mobile-friendly
    According to Broadband Search, 52.2% of traffic came from mobile phones in the year 2019. This indicates that the majority of people are using mobile devices to search for a query.
    Moreover, Google rolled out an update in April 2015 which stated that mobile-friendliness will be considered as a ranking factor. Thus, don’t forget to make your website responsive to all devices.

 

  • Conduct diligent keyword research
    It is crucial to know what your target audience is writing on the search engines to get your services or products. Do your research diligently and make your keywords ready on which you are going to rank your website. Review and analyze your keyword to check monthly search volume, competition, and type of keywords.

 

  • Do proper SEO
    To take your website to the top rank, your SEO should be perfect. Check all the SEO factors that include the use of meta tags, heading tags, image alt tags, sitemap.xml, robots.txt, google tools (Google Analytics, Google Webmaster), URL structure, schema.org, etc. One should learn all the SEO techniques before conducting it. 

 

  • Fix your links
    Check the website backend and know if your website has any broken internal links, canonicalization links, redirect links, soft 404 errors, 301 redirects, and more. Fixing these errors will make your website user-friendly and enhance crawling.

 

  • Know your competitors and build quality links
    Before entering any industry, it is crucial to know where you stand and with whom you are going to compete. What is their business plan? What marketing strategies are they using? Which digital marketing agency they are working with? 

If you are looking for top google search engine rankings, you can consult with professionals at Secure Rank. For detailed information about SEO and search engine ranking factors get in touch with us online or call (toll-free) +44 124 494 0764.

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